Hardee's Biscuits, 1970s

Year Published: 1970s

Creator: Hardee's D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (soothing country melody) 0:00 - Do I smell biscuits baking? 0:02 - Would you like to see them? 0:05 - You bake these up fresh every morning? 0:07 - Fresh every mornin' 0:08 - Homemade biscuits, 0:09 sure does beat what I've been having. 0:11 Waitress What would you like? 0:12 Country ham, sausage, chopped beef steak? 0:13 - Gimme a steak now and wrap me up a sausage. 0:16 - Okay, two hot breakfast biscuits, juice and coffee. 0:19 Anything else? 0:22 - One thing, marry me? 0:23 (♪ Hardee's, best eatin' in town, up and down, all around) 0:26

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John W. Hartman Center for Sales Advertising & Marketing History

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