Studebaker, 1950s

Genre: Commercial

Year Published: 1950s

Creator: Studebaker D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (upbeat music) 0:01 - How do you do, sir? 0:06 - Hi. 0:08 - Uh, won't you come in, sir? 0:09 - Well you see, uh 0:09 - But sir, we want your personal reaction 0:11 to our big, new Studebaker. 0:13 - Sure, sure. 0:15 - Please? 0:16 Thank you, sir, thank you. 0:18 I'll let you in on a big secret. 0:22 Just one week from tonight on this very program 0:23 we're going to show you our big new Studebaker. 0:26 November 22nd, at your local Studebaker dealers, 0:28 you can see it in person, 0:31 like this handsome young couple coming out of the showroom. 0:34 How do you do? 0:36 - Hi 0:37 - Hello - Do you like it? 0:38 - We love it. 0:39 - I know it's still a secret, 0:40 but that big new body, those lines, and you've changed- 0:41 - Uh, uh, uh! Let's try and keep that quiet one more week. 0:43 - Well, you know from a woman's point of view, 0:47 the new instrument panel was- 0:49 - Shh I know what you mean, but that's a secret too! 0:50 - But all I wanted to say was... (no sound) 0:53 - Yes! Yes, you've got it. 0:55 Distinctive from every angle. 0:57 - Studebaker's for us. 0:59 - So long. 1:00 - So long. (gentle music) 1:03 (clears throat) 1:05 What did you think about it, sir? 1:06 - What do I think? Boy, I know. 1:07 Studebaker is great. 1:09 A standout car in the low price field. 1:11 Wait 'til you see it, 1:19 at your Studebaker dealers 1:20 on November 22nd. 1:21 - And, your own personal preview right here 1:23 on this very show next week. 1:27