Studebaker, 1956-1957

Year Published: 1956 to 1957

Creator: Studebaker D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (upbeat music) 0:02 - Studebaker 57 only cars in America 0:04 to bring you supercharged power, 0:07 slipstream styling, twin traction. 0:11 Yes, this year craftsmanship makes the big difference 0:15 in the low price feed 0:19 and Studebaker 57 pledges you craftsmanship 0:20 quality and satisfaction throughout its entire line. 0:24 Here is Studebaker's exclusive, 0:27 look in a full choice of sedans, presidents 0:29 commanders, champions. 0:33 The 57 Studebaker tops in style and comfort, 0:35 cushion comfort provided 0:38 by Studebaker's exclusive luxury level, roc. 0:40 Twin traction for safer assure riding 0:43 plus economy performance, 0:46 make Studebaker the car to see in the low price field. 0:49 This year, craftsmanship makes the big difference. 0:51 Studebaker 57 at your dealers now. 0:54 (upbeat music) 0:57

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John W. Hartman Center for Sales Advertising & Marketing History

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Original permalink · Record added: 2025-04-22 23:09:46