Post: Toasties Corn Flakes, 1950s

Year Published: 1950s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (kids laugh) 0:00 Narrator Quite a family to feed. 0:01 You must keep a stock of your favorite corn flakes. 0:03 - Favorite? 0:06 Any corn flakes are our favorite, 0:06 as long as they're Post Toasties. 0:08 Narrator They're the cornflakes. 0:10 - You don't have to tell me about corn flakes. 0:11 Look, we've got acres of the finest corn right outside 0:13 and I know Post Toasties are just a little bit better. 0:17 Narrator But do you know they're better 0:21 because they're made a special way? 0:22 - Well, I- 0:24 - So the sweet corn flavor is toasted right in 0:25 every light crisp flake? 0:27 - I only know any corn flakes are okay, 0:29 but Post Toasties are just a little bit better. 0:33 (fiddle music) 0:36 ♪ Most any cereal is fine with me. ♪ 0:38 ♪ As long as you spell it P O S T ♪ 0:40 ♪ 'Cause all Post cereals happened to be ♪ 0:43 ♪ Just a little better, a little bit better ♪ 0:45 ♪ Just a little better than any other cereal happens to be ♪ 0:49 Yeah! 0:52 Narrator Post Toasties Corn Flakes. 0:54 - Just a little bit better. 0:56

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John W. Hartman Center for Sales Advertising & Marketing History

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