Post: Sugar Crisp Cereal, 1970s

Year Published: 1970s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (phone ringing) 0:01 - Hello! 0:03 - Sugar Fox, this is Sugar Bear. 0:04 My tummy wants something yummy. 0:06 My yummy Super Sugar Crisp. 0:07 - Well, I got your Super Sugar Crisp 0:09 and you can't have it! (laughs) 0:11 Sugar Bear Is it yummy? 0:13 - Yummy. 0:14 Sugar Bear Yummy for your tummy? 0:15 - Yummy for your tummy! 0:16 Yummy, tummy? 0:18 Sugar Bear! 0:20 - Thanks, Sugar Fox! 0:21 Post Super Sugar Crisp cereal 0:22 is part of a balanced breakfast. 0:24 Give my tummy something yummy. 0:26 My yummy Super Sugar Crisp. 0:27

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John W. Hartman Center for Sales Advertising & Marketing History

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