Post: Sugar Crisp Cereal, 1970s-1980s

Year Published: 1970s to 1980s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - I, Sugar Fox, will disguise myself as a kid 0:01 so I can get some Sugar Bear's Super Sugar Crisp. 0:04 Sugar Bear, tell me. 0:07 - What kid? 0:08 - What makes Super Sugar Crisp yummy for your tummy? 0:09 - It's coated with golden sugar. 0:12 Soon as mouse brings them in, cat sweetens 'em. 0:14 He pours on a syrup of golden sugar, 0:16 makes it yummy for your tummy. 0:18 - And part of a balanced breakfast? 0:20 - Right, Sugar Fox! Want some? 0:22 - Yeah, yeah! 0:23 - What's the word? - Golden yummy for your tummy! 0:25 Sugar Bear That's Post Super Sugar Crisp cereal. 0:27

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