Post: Sugar Crisp Cereal, 1970s-1980s

Year Published: 1970s to 1980s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - My tummy wants 0:01 (birds chirp) something yummy, 0:02 Super Sugar Crisp. 0:03 (bell dings) It's coated with golden sugar. 0:04 - I'll hide Sugar Bear's Super Sugar Crisps 0:06 so he can't find it. 0:08 (cereal crunches) - Sugar Fox, have you seen my Super Sugar Crisps? 0:10 - No. What does it look like? 0:13 - It's coated 0:15 (cereal clinks in the bowl) with golden sugar. 0:16 - Golden sugar? 0:17 - Yep. Makes it 0:18 (cereal crunches) 0:19 yummy for your tummy. Post's Super Sugar Crisp cereal's 0:20 part of a balanced breakfast. 0:22 - Well I hid it. 0:23 (flute trills) - And I found it. 0:25 (cartoon spring bounces) Gave my tiny, golden, yummy, Super Sugar Crisp. 0:26

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John W. Hartman Center for Sales Advertising & Marketing History

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Original permalink · Record added: 2025-04-22 23:26:14