Post: Sugar Crisp Cereal, 1960s

Year Published: 1960s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Girl When you're the new kid, 0:02 you need a friend-catcher. 0:03 A friend-catcher is something good to eat 0:05 that all kids like, 0:08 like Post Sugar Crisp. 0:09 Post Sugar Crisp cereal is a favorite 0:11 because it tastes like sugar and honey. 0:14 It's whole wheat, too. Mothers like that. 0:17 Kids just can't get enough of that Sugar Crisp. 0:20 What a friend-catcher! (giggles) 0:23 Announcer Post cereals 0:26 make breakfast a little bit better. 0:27

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