Post: Sugar Crisp Cereal, 1960s

Year Published: 1960s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Hey kids have I got news for you. 0:01 Post Sugar Crisp is giving you a chance 0:04 to win 1 of 6,000 terrific prizes. 0:06 Like a Gilbert Erector rocket launcher set 0:09 that fires rockets into space. 0:12 Or a genuine Gilbert high powered telescope 0:14 to see the stars and the moon close up. 0:17 Or a fully equipped Gilbert microscope 0:20 that makes even a tiny ant look bigger than life. 0:22 There are 6,000 of these prizes 0:25 in the Post Sugar Crisp toy sweepstakes. 0:27 Take it from me, it's real easy to win. 0:29 Announcer All you do is send you name and address 0:32 to Post Office Box 70 New Brighten, MN but do it right away. 0:34 And for a very special offer 0:39 on an American Flyer anniversary train. 0:40 Look on the back of this package 0:43 and don't forget to open the package 0:44 and eat a big delicious bowl full 0:46 of that extra special Sugar Crisp. 0:48 So good you can eat it right out of the box too. 0:50 - Better get some and enter 0:53 the Post Sugar Crisp sweepstakes right away. 0:55

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John W. Hartman Center for Sales Advertising & Marketing History

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Original permalink · Record added: 2025-04-22 23:25:52