Post: Sugar Crisp Cereal, 1950s

Year Published: 1950s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Now boys and girls, meet my pals, the Sugar Crisp Bears, 0:02 in a cartoon starring that three-way treat, 0:06 Post Sugar Crisp. 0:09 (upbeat music) 0:11 ♪ Happily tapping, heel and toe ♪ 0:14 ♪ Presenting herbs ♪ 0:17 ♪ And here we go ♪ 0:19 ♪ To get the three-way cereal treat ♪ 0:20 ♪ Sugar Crisp is such a treat ♪ 0:22 ♪ Oh it's dandy ♪ 0:25 ♪ Keep it handy ♪ 0:26 ♪ For a thrill like it's candy ♪ 0:26 ♪ Post Sugar Crisp ♪ 0:28 ♪ At breakfast time add milk or cream ♪ 0:30 ♪ Pour a pack it's a great routine ♪ 0:33 ♪ Pour out the can, hip hooray ♪ 0:36 ♪ The three-way treat that's good every day ♪ 0:39 ♪ Oh it's yummy in my tummy ♪ 0:41 ♪ With the coated sugar honey ♪ 0:43 ♪ Post Sugar Crisp ♪ 0:44 - Yep, it's really yummy in the tummy. 0:47 Ask your mom to get you this great three-way cereal treat 0:49 Post Sugar Crisp. 0:53

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John W. Hartman Center for Sales Advertising & Marketing History

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Original permalink · Record added: 2025-04-22 23:25:44