Post: Sugar Crisp Cereal, 1950s

Genre: Commercial

Year Published: 1950s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Speaker Now with news of an exciting free offer, 0:01 Post Sugar Crisps and Post Toasties present, 0:03 the master of mystery, world famous 0:06 Blackstone, The Magician. 0:08 - Here, I have five playing cards. 0:11 I would like you to think of two of them. 0:14 I cover them with my handkerchief, 0:18 and there is one you did not think of. 0:21 And you did not think of this one, did you? 0:24 So you also thought of 0:28 nothing! 0:31 Speaker This is only one 0:33 of the 15 mystifying Blackstone Magic Tricks 0:34 that come free, with easy directions, inside these 0:37 special packages of Post Sugar Crisps 0:40 and Post Toasties. 0:43 Now Blackstone, The Magician 0:45 shows another of the mystifying tricks 0:46 that you can get 0:49 in Post Sugar Crisps and Post Toasties. 0:50 - And here, a bottled water. 0:54 And it's magic water, because look. 0:57 It will not run out of the bottle, 1:02 because you have a control of it. 1:05 See, the opening is still there, 1:09 and you take it like this. 1:11 (water pouring) 1:15 It's magic. 1:17 Other astounding Blackstone tricks include, 1:19 The Floating Coin, 1:22 The Laughing Elephant, 1:24 The Magic Colors, 1:26 Disappearing Card, 1:28 Magic Chains, 1:30 Phantom Card. 1:32 15 thrilling tricks in all! 1:34 Boys and girls, what fun you'll have with my tricks, 1:37 fooling your friends, even dad! 1:40 And with my easy to follow directions, right in the package, 1:43 put on your own magic show! 1:47 Charge admission! 1:49 Speaker Get these special packages of Post Toasties, 1:51 and Post Sugar Crisps! 1:54 One of Blackstone's own magic tricks comes free inside each 1:55 package that says, "Free Magic Trick!". 1:59 - Start collecting my magic tricks 2:03 with easy direction, today. 2:05 Mystify and fool your friends! 2:07

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