Post: Sugar Crisp Cereal, 1950s

Genre: Commercial

Year Published: 1950s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Narrator And now for some real exciting news 0:01 from Post Sugar Crisps. Ready? 0:03 Here's Leo Durocher, manager of the New York Giants. 0:06 - Hi kids, this is Leo Durocher 0:09 with something you won't wanna miss. 0:11 It's a terrific baseball facts and fun book. 0:13 52 color pages packed with baseball news, games and quizzes. 0:16 Yes sir, it's loaded with fun and information 0:21 that'll keep you up on your baseball, 0:24 and even help you become the star player of your team. 0:26 You see, here's a section on how to excel in baseball, 0:30 and another on how you may qualify to play ball 0:33 with the Little League or the Babe Ruth League. 0:36 There are many other great features too. 0:38 Here's how to get your copy. 0:40 First, get the Sugar Crisp package 0:42 that says Baseball Book on the front. 0:43 Then, follow the directions on the side of the package. 0:45 It says to send two Sugar Crisp box tops 0:48 and 15 cents in coin to the address shown here. 0:50 Boys and girls, send in for your Baseball Facts 0:54 and Fun book, right away. 0:56

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