Post: Post-Tens Cereal Packs, 1950s

Genre: Commercial

Year Published: 1950s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Hey, you hungry guys, 0:01 here's your favorite Post Cereal. (groans) 0:02 (boxes clattering) 0:04 I should have brought all Post-Tens. 0:06 Everybody gets his choice 'cause Post-Tens assortment 0:08 has all seven Post cereals. 0:11 Watch how folks go for Post-Tens. 0:13 ♪ Ready for breakfast, here's the table ♪ 0:16 ♪ Father, Mother, Bill and Mable ♪ 0:19 ♪ Choose your cereal, if you can ♪ 0:21 - Sugar Crisp. 0:23 - Post Toasties. 0:23 - Post Raisin Bran. 0:24 - Don't worry. 0:25 ♪ Mother saved the day ♪ 0:26 ♪ With lots of choice the Post-Tens way ♪ 0:27 Announcer Your choice of seven Post cereals, 0:29 the world's choicest cereals 0:32 in 10 single-serving packages. 0:33 Choose your favorite. 0:35 It's fresh, crisp, nutritious. 0:36 ♪ The choicest way to start your day ♪ 0:38 ♪ For goodness sake get Post-Tens. ♪ 0:41 - What a choice. 0:43 - Remember, you get all seven Post cereals with Post-Tens, 0:45 and something else, this Injun Canoe. 0:48 It's plastic, red, white, and blue, 0:51 yours for just two Post-Tens silverware end panels 0:54 and $1.25. 0:57 Send it with your name and address 0:59 to Injun Canoe, 1:00 Box 246, 1:02 New Richmond, Wisconsin. 1:03 Or see your grocer's display. 1:04 Announcer For goodness sake, get Post. 1:07 (bright cheery music) 1:10 ♪ Post-Tens ♪ 1:11


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John W. Hartman Center for Sales Advertising & Marketing History


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