Post: Post-Tens Cereal Packs, 1950s

Year Published: 1950s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Well, hi there, riders! 0:01 Say, you're just in time to have breakfast 0:02 with the Rogers family! 0:04 Good mornin', Pat. 0:06 - Well, good mornin'! 0:07 - Hi! Children Hi! 0:08 (Pat laughing) - What've we got here? 0:10 - Well, I brought my own breakfast! 0:10 Post-Tens! 0:12 Looky here! 0:13 All these different Post cereals, 0:14 each fresh and crisp in its own box! 0:17 - Hm, Post-Tens, eh? 0:20 - Yessiree! 0:22 When I get up I never know just which Post cereal 0:23 I'm gonna want! 0:26 With Post-Tens I get my choice! 0:27 And they're all delicious! 0:29 Post Toasties, Post Sugar Crisp, Post Raisin Bran, 0:31 all of 'em! 0:35 - Post-Tens are just perfect for a big family like ours! 0:36 And we do thank you, Pat! 0:39 (Pat laughing) 0:41 (Pat stammering) 0:42 - Relax, Pat, we always have plenty of Post-Tens on hand. 0:44 In fact, we never run out! 0:48 - How about that? 0:51 ♪ For the Post-Tens pack we cheer and yell ♪ 0:53 ♪ We can pick our favorite cereal ♪ 0:55 Pat Get Post-Tens! 0:58

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John W. Hartman Center for Sales Advertising & Marketing History

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