Post: Post-Tens Cereal Packs, 1950s

Year Published: 1950s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Kids let's start the parade! 0:01 (whistle blows) 0:03 The Post-Tens parade. 0:09 A whole parade of Post cereals 0:11 in one handy package of eating fun. 0:13 Post Toasties, 0:17 Post Sugar Crisps, 0:18 Post Grape-Nuts Flakes, 0:21 and still more kinds. 0:23 Seven different Post cereals, 0:25 each in a special box. 0:27 Come on, 0:29 get in the Post-Tens parade yourself. 0:30 Then March right up to breakfast 0:32 and start enjoying Post-Tens. 0:34 Every day of the week 0:37 you can have a fresh new box 0:38 of a different Post cereal. 0:40 You always get your own choice 0:42 and your family gets theirs too. 0:44 Every cereal is delicious. 0:46 Good as only Post knows how to make them good. 0:48 So join the parade. 0:52 ( whistle blows) 0:54 March right up to mom 0:56 and ask her to get Post-Tens. 0:57

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John W. Hartman Center for Sales Advertising & Marketing History

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