Post: Oat Flakes, 1950s-1960s

Genre: Commercial

Year Published: 1950s to 1960s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (upbeat music) 0:01 - Hey, this new cereal tastes like oatmeal cookies. 0:03 - Hey, this new cereal tastes like oatmeal cookies. 0:07 - And they just happen to be the first flakes made with oats 0:10 the most nutritious grain of all, good idea! 0:14 ♪ Post Oat Flakes ♪ 0:17 ♪ Fresh idea ♪ 0:18 ♪ Post Oat Flakes ♪ 0:20 ♪ Tastes so good ♪ 0:21 ♪ Post Oat Flakes ♪ 0:23 ♪ Get the taste of oatmeal cookies in the first place ♪ 0:24 ♪ Made with oats ♪ 0:28 ♪ Get the good of wholesome oats ♪ 0:30 ♪ In new Post Oat Flakes fresh from Post ♪ 0:32 ♪ Good idea ♪ 0:35 - You get all the strength of oats, 0:37 the nourishment and strength 0:39 of nature's most nutritious grain. 0:41 ♪ Good idea ♪ 0:43 ♪ Post Oat Flakes ♪ 0:44 ♪ Good for you ♪ 0:45 ♪ Post Oat Flakes ♪ 0:47 ♪ Crunchy too ♪ 0:48 - Post Oat Flakes, they taste like oatmeal cookies! 0:50 ♪ Good idea ♪ 0:53 - And just a little bit better. 0:55 ♪ Post Oat Flakes ♪ 0:57


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John W. Hartman Center for Sales Advertising & Marketing History


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