Post: Honeycomb Cereal, 1960s

Year Published: 1960s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Hey, there's a rocket in my Honeycomb. 0:01 ♪ Rocket to me, rocket to me ♪ 0:03 ♪ Rocket to me, rocket to me ♪ 0:05 Announcer Hey kids, collect and trade free rocket jets 0:07 from post honeycomb, and- 0:10 ♪ Rocket to me ♪ 0:11 Announcer To the target you can make 0:13 from the honeycomb box. 0:14 In long distance flying contests with friends. 0:15 Over mountains and through forests. 0:18 Four different rocket jets, complete with launchers. 0:21 Get one free in every specially marked box 0:24 of Post Honeycomb, and- 0:26 ♪ Rocket to me ♪ 0:28

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John W. Hartman Center for Sales Advertising & Marketing History

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