Post: Honeycomb Cereal, 1960s

Year Published: 1960s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (fire crackling) 0:01 - Grandpa, forest fires blocking the road to town! 0:02 - And we're outta cereal. 0:05 - The Honey Comb Kid'll take care of things! 0:07 He's a hero! 0:09 ♪ Honey Comb ♪ 0:11 ♪ Breakfast sweet as honey post ♪ 0:11 ♪ Honey Comb ♪ 0:13 ♪ For your home ♪ 0:14 ♪ Tomorrow morning in your home sweet home ♪ 0:15 ♪ Enjoy the evenin' treat called ♪ 0:17 ♪ Honey Comb ♪ 0:19 - Honey Comb kids coming! 0:21 - Riding on a Golden Eagle! 0:23 - Gotta bring those folks post, Honey Comb. 0:24 ♪ Honey Comb ♪ 0:27 ♪ Breakfast sweet as honey post ♪ 0:28 ♪ Honey Comb ♪ 0:29 ♪ For your home ♪ 0:30 ♪ What a real good treat ♪ 0:31 ♪ having breakfast sweet as Honey Comb ♪ 0:32 Narrator Best new corn cereal has real sweet, 0:36 a big crisp treat. 0:38 Sweet as honey all through. 0:39 Now to squeeze all the water out of this rain cloud 0:41 and put out the fire 0:43 - What a man that Honey Comb kid is! 0:45 He put out the forest fire. 0:48 - And brought us new post Honey Comb. 0:50 ♪ What a real good treat ♪ 0:52 ♪ having breakfast sweet as Honey Comb ♪ 0:53 Narrator Watch for Spy Master from Post's. 0:55 Greatest toy you ever -- 0:58

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