Post: Grape-Nuts Flakes Cereal, 1950s

Genre: Commercial

Year Published: 1950s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Narrator How would you like your own 0:01 real, live Shetland pony? 0:02 Well, you can win a pony in Post Cereal's 0:03 Name The Pony contest. 0:06 First prize is 25 real, live ponies. 0:07 - So give me a winning name and win a pony. 0:10 - And a genuine Roy Rogers saddle and bridle. 0:13 - And just take a look at some of these other prizes. 0:16 Dale Second prizes, 0:19 100 Doughboy family swimming pools worth $100 each. 0:20 A 12-foot private pool by Doughboy 0:25 right in your own backyard. 0:27 Roy Third prizes, 0:29 500 of my Roy Rogers Bunkhouses. 0:30 They're lots of fun! 0:33 Dale Fourth prizes, 0:34 5,000 pairs of Union Roller Skates, ball-bearing. 0:35 Narrator Here's how to win your pony. 0:39 On a plain piece of paper, 0:41 write your name and address 0:43 and the name you'd give your pony, like Brownie, 0:44 but be original. 0:47 Then, take the top from a box of today's new, crispier, 0:48 Post Grape-Nuts Flakes, 0:52 or any other Post cereal. 0:53 Now mail to 0:55 Pony Contest, 0:56 Box 5333, 0:57 Chicago 77, Illinois. 0:59 Enter often. 1:02 Send one box top with each entry. 1:02 Contest closes midnight, May 31st. 1:04 Get complete contest rules at your grocers. 1:07

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