Post: Grape-Nuts Cereal, 1960s

Year Published: 1960s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Just another second, sweetheart. 0:01 You know, you want to be a professional model 0:03 with that figure of yours. 0:04 How do you keep so slim and trim? 0:05 - It's easy. 0:07 Exercise and the right kind of foods. 0:08 - You mean, like that Post Grape-Nuts breakfast, 0:10 the light kind of breakfast that fills you up, not out. 0:11 - Tastes good too. 0:14 Only Grape-Nuts have these crunchy nuggets 0:15 bursting with nut sweet flavor 0:17 - There. 0:19 - Can I see it? 0:20 - Wait 'til you see this. 0:21 I call it "beauty and the beast." 0:23 (crowd laughing) 0:25 - You big faker. 0:26 I was just standing in for you. 0:28 (crowd laughing) 0:30 - Now, Cathy. (crowd laughing) 0:31 Now, now, Cathy! Cathy! Cathy! Folks, start your day a little bit better 0:32 with a Post Grape-Nuts breakfast. 0:34 Fills you up, not out. 0:36

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John W. Hartman Center for Sales Advertising & Marketing History

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Original permalink · Record added: 2025-04-22 23:17:56