Post: Grape-Nuts Cereal, 1960s-1970s

Year Published: 1960s to 1970s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (water splashing) 0:02 - Oh! 0:04 Jeff Oh no, Mrs. Burke! 0:06 - Don't worry about it, Jeff. 0:08 - I thought you, you were Dale! 0:09 - Dale's my teenage daughter. 0:11 We're often confused. 0:13 How do I stay so slim? 0:15 Exercise, and I watch what I eat. 0:16 Like Post Grape-Nuts for breakfast! 0:18 It fills you up, not out. 0:20 Narrator Like the Burkes, your whole family 0:22 will enjoy the chewy, nut-like flavor of Grape-Nuts. 0:24 Delicious Post Grape-Nuts, it fills you up, not out. 0:27

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John W. Hartman Center for Sales Advertising & Marketing History

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