Post: Grape-Nuts Cereal, 1950s

Year Published: 1950s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - [Narrator} If you're a mother growing children. 0:01 (kittens meow) 0:03 Oops! If you're a mother of growing children, give 'em grape nuts, 0:04 the concentrated cereal for more protein, more energy. 0:08 Now, you know, if children don't get enough protein 0:12 and energy foods, they can't grow properly. 0:14 They won't feel well. 0:17 They won't even go out to play, imagine! 0:18 But when Grape Nuts enters the picture 0:21 it's bodybuilding proteins help them grow. 0:23 It's energy-giving carbohydrates 0:25 make them and you feel like this! 0:27 Because concentrated Grape Nuts gives more protein 0:29 and more energy per spoonful... 0:32 - Than any other cereal, new or old, cooked or cold. 0:34 Grape Nuts taste wonderful too. 0:37 They're so wonderfully crunchy to chew. 0:39 Such good exercise for teeth and gums. 0:42 - So everybody, you too mother, eat Grape Nuts! 0:44 Alone or add to other cereals, 0:46 boosts the protein, gives more energy per spoonful, 0:48 and oh that wonderful Grape Nuts flavor! 0:52 So everybody, you do that. 0:55 Everybody eat grape nuts... 0:56 the concentrated cereal! 0:58 (upbeat marching music) 1:00

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