Post: Grape-Nuts Cereal, 1950s

Genre: Commercial

Year Published: 1950s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Most of all 0:01 I remember mama 0:02 and I remember how much we all valued mama's opinion 0:05 when there were things to decide. 0:09 I remember the many times 0:11 I asked her which hat to wear 0:13 and Dagmar asking which dress was best for the party. 0:16 (gentle music) 0:19 Things haven't changed a bit since mama's day, 0:21 women still have so many things to decide that, 0:24 well, it's a real pleasure 0:27 when the whole family shares in making a decision. 0:28 Why it took no time at all for my family to decide 0:31 that Post Grape Nuts is the cereal 0:34 we always keep on hand. 0:36 We try different cereals 0:38 but we all love Post Grape Nuts. 0:40 It's so completely different from all the other cereals, 0:42 you can see how different it looks. 0:45 Grape Nuts are homogenized nuggets 0:47 of crunchy wheat and barley. 0:49 And you can taste the difference too, 0:51 a delicious nut like flavor 0:53 that's absolutely wonderful. 0:55 And Grape Nuts are different in the energy they give you 0:57 as it says right here on the box, 0:59 Grape Nuts give you more energy per spoonful 1:02 than any other cereal, cold or cooked. 1:05 Yes, it's wonderful 1:09 when the whole family shares in a decision, 1:10 when you all come to a happy agreement 1:13 and when it comes to breakfast cereal 1:15 it's more than just a coincidence 1:17 that your family agrees on Post Grape Nuts. 1:18 It's one cereal you'll all enjoy. 1:22 (gentle music) 1:25

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