Post: Ghosties Cereal, 1960s

Year Published: 1960s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (jaunty music) 0:01 Casper Hi, I'm Casper. Painter Hi. 0:03 Casper Would you like to try this new cereal? 0:04 It's light as a ghost. 0:05 Painter A ghost? (screaming) 0:07 Casper Gee, I just want him to try my new cereal, 0:08 Post named it after me. 0:10 Maybe if I sing a happy song, people will be more friendly. 0:12 ♪ It's a honey of a morning, ♪ 0:16 ♪ Starting it off with Post Ghosties ♪ 0:19 ♪ You'll love sweet corn when it's tumbled in honey ♪ 0:23 ♪ Your day's bound to be sunny ♪ 0:27 ♪ Starting it off with Post Ghosties ♪ 0:31 Boy I don't have any friends to play with. 0:34 Casper I'll be your friend, I'm Casper. 0:36 Try my new cereal, Post Ghosties. 0:38 Boy Thanks Casper. 0:40 ♪ It's a honey of a morning, ♪ 0:41 ♪ Starting it off with Post Ghosties ♪ 0:44 ♪ You'll love sweet corn when it's tumbled in honey ♪ 0:48 ♪ Your day's bound to be sunny ♪ 0:52 ♪ Starting it off with Post Ghosties ♪ 0:56

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John W. Hartman Center for Sales Advertising & Marketing History

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