Post: Crispy Critters Cereal, 1960s

Year Published: 1960s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - I, Linus king of beasts 0:01 have built a fortress for my protection 0:03 as I invite you to try my cereal 0:05 in the new Post compact box. 0:07 Post Crispy Critters. 0:10 (excited yelping) 0:12 (shrieking) 0:13 ♪ The one and only cereal ♪ 0:14 ♪ That comes in the shape of animals ♪ 0:16 Each different animals shape 0:18 is deliciously frosted with sugar 0:20 and made with oats so that it's roaring 0:22 with the strength of a lion. 0:25 (airplane rumbling) 0:27 Get Post Crispy Critters. 0:29 ♪ The one and only cereal ♪ 0:32 ♪ That comes in the shape of animals ♪ 0:33 (airplane rumbling) 0:35 - Let's play ring around the rosie. 0:41 Narrator Kids, look. 0:43 Your friends from the Linus Show, 0:44 big tough inflatable plastic toys 0:46 and you can get one for $2 plus two box tops 0:48 from one of these Post cereals. 0:51 Play Linus and his friends at your house. 0:54 (cheering) 0:57

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John W. Hartman Center for Sales Advertising & Marketing History

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