Post: Corn Flakes and Fruit Series, 1960s

Year Published: 1960s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Announcer People are so used to it 0:01 that they won't exactly cry 0:02 when they don't get fruit on their cereal. 0:04 But given the choice, 0:06 they would rather have it with fruit than without. 0:08 That's why Post invented corn flakes 0:10 and freeze-dried strawberries, peaches, and blueberries. 0:12 Cereal with fruit every time. 0:16 A better breakfast. 0:19 Some mothers have it. 0:21 Some don't. 0:22 And, oh, those that do. 0:23 The Post real fruit 0:25 in the box cereals, (cash register dings) 0:26 now at new lower prices. 0:27

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John W. Hartman Center for Sales Advertising & Marketing History

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