Post: Cereals, 1960s
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Genre: Commercial
Year Published: 1960s
Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: (movie projector rattle) 0:01 - Dad, would you like a hundred dollars a day? 0:03 Mother, like to serve a better breakfast every day? 0:07 You can! 0:10 That's right, Post Cereal celebrates 0:13 Better Breakfast Month with a $100,000 sweepstakes. 0:15 First prize is $100 a day for a whole year. 0:18 Second prize is $10,000 in cash, and- 0:20 - My turn! 0:23 Third prize is 1,000 General Electric 0:24 breakfast starter sets. 0:27 And look what Post has for us housewives, 0:28 11 different easy-to-fix better breakfast menus, 0:31 free right on the package. 0:34 Menus for growing families, for keeping trim, 0:36 for active adults. 0:39 11 in all, healthful and nutritious. 0:40 - Now, tell them how to enter the sweepstakes. 0:43 - Simple, just send in the free entry blank, 0:45 or your name and address on a postcard, 0:48 to Sweepstakes, Box 1000, Bradley, Illinois. 0:50 Enter today, and start collecting your set 0:54 of better breakfast menus on these special Post packages. 0:57
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John W. Hartman Center for Sales Advertising & Marketing History
Related films:
- Post: Cereals, 1960s (1960s) · Post D'Arcy Masius Benton & Bowles (DMB&B)
- Post: Cereals, 1960s (1960s) · Post D'Arcy Masius Benton & Bowles (DMB&B)
- Post: Cereals, 1960s (1960s) · Post D'Arcy Masius Benton & Bowles (DMB&B)
- Post: Cereals, 1960s (1960s) · Post D'Arcy Masius Benton & Bowles (DMB&B)
- Post: Cereals, 1960s (1960s) · Post D'Arcy Masius Benton & Bowles (DMB&B)
- Post: Cereals, 1960s (1960s) · Post D'Arcy Masius Benton & Bowles (DMB&B)
- Post: Cereals, 1960s (1960s) · Post D'Arcy Masius Benton & Bowles (DMB&B)
- Post: Cereals, 1960s (1960s) · Post D'Arcy Masius Benton & Bowles (DMB&B)
Original permalink · Record added: 2025-04-22 23:33:46