Post: Cereals, 1960s-1970s

Year Published: 1960s to 1970s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (drum core music) 0:02 Announcer Want a ball? 0:03 Have a ball! 0:05 Have a ball free with special seals from Post kids' cereals. 0:07 Have a volleyball, baseball, basketball, football. 0:11 Save for one or save for all. 0:15 Collect proof of purchase seals from Sugar Rice Sprinkles, 0:17 Super Sugar Crisp, Crispy Critters and Post Alpha-Bits. 0:21 Have one or have 'em all. 0:25 Have yourself a ball, free from Post. 0:27

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John W. Hartman Center for Sales Advertising & Marketing History

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