Post: Alpha-Bits Cereal, 1960s

Year Published: 1960s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (dog barking) 0:02 - Dear Kids, how are you? 0:07 Yours truly, your lovable postman, is fine! 0:10 As a postman, the letters I carry are Post Alphabits. 0:13 They are better than ever. 0:16 Dear kids, Post Alphabits has all the letters, 0:18 Every letter is a little bit better for you, 0:22 cause it's made with oats, frosted with brown sugar. 0:25 Get Alphabits in a new Post compact box, 0:28 A B C delicious. 0:32 And now I'd like to sing, 0:34 ♪ Start your day a little bit better, ♪ 0:36 ♪ a little better with Post. ♪ 0:38 So I did. 0:40 Dear kids, have fun. 0:42 That's F U N, fun. 0:44 This is yours truly saying in Alphabits I L C U. 0:46 Yuk, yuk! 0:50 And P.S., Dear kids, get Alphabits in Post treat pack too. 0:51 Six sweet treats made just for kids. 0:56 Yum, Yum! 0:58

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John W. Hartman Center for Sales Advertising & Marketing History

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Original permalink · Record added: 2025-04-22 23:17:58