Post: Alpha-Bits Cereal, 1960s

Year Published: 1960s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Hi there, I'm your friendly postman, 0:01 and I mean Post. 0:02 All the letters I deliver are Post Alpha-Bits. 0:03 New Golden Alpha-Bits. 0:06 Now they're brown sugar-frosted. 0:08 That's what's new about new golden Alpha-Bits. 0:10 Brown sugar makes these crispy letters, 0:14 made with oats, golden and taste better than ever. 0:16 Mm! (sings merrily) Start your day a little bit better. 0:19 Wait a minute, there. 0:23 Nice doggy. 0:24 I'm not the kind of a postman you fellas chase. 0:25 All my letters are new golden Alpha-Bits. 0:27 The only cereal with all letters. 0:29 The one that's brown sugar-frosted. 0:30 (blows whistle) 0:33 (dog drops with a thud) 0:34 Thanks kid. 0:35 Why don't you pick up some of the new golden Alpha-Bits? 0:36 You'd be so happy about the whole thing. 0:37 Narrator Who's on the mound? 0:42 Dodger pitcher, Dom Drysdale, 0:43 one of 200 stars on Post baseball trading cards. 0:45 - They're free on Post Alpha-Bits, 0:49 most other Post cereals 0:51 with rundowns on all the top stars. 0:53 Collect your baseball trading cards free on Post cereals. 0:56

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