Post: Alpha-Bits Cereal, 1960s-1970s

Year Published: 1960s to 1970s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (pleasant music) 0:01 - Hey, let's make up words with Post Alpha-Bits! 0:03 - Oh, I just wanna eat them. 0:06 - We can spell anything with Alpha-Bits! 0:08 - H-I spells hi. 0:11 What do you do then? 0:12 - Eat them up. ♪ Spell with Post Alpha-Bits ♪ 0:17 ♪ H-A-T hat ♪ 0:18 ♪ Sugary Alpha-Bits ♪ 0:20 ♪ C-A-T cat la-la-la ♪ 0:22 ♪ Tastiest cereal you've ever met ♪ 0:24 ♪ It's so good eating up the alphabet ♪ 0:27 ♪ Spell with Post Alpha-Bits ♪ 0:31 ♪ C-O-P cop ♪ 0:32 ♪ Sugary Alpha-Bits ♪ 0:34 ♪ T-O-P top la-la-la ♪ 0:36 ♪ Tastiest cereal you've ever met ♪ 0:38 ♪ It's so good eating up the alphabet ♪ 0:41 ♪ Spell with those Alpha-Bits ♪ 0:45 ♪ S-U-N sun ♪ 0:47 ♪ Sugary Alpha-Bits ♪ 0:48 ♪ F-U-N fun la-la-la ♪ 0:50 ♪ Tastiest cereal you've ever met ♪ 0:52 ♪ It's so good eating up the alphabet ♪ 0:56

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John W. Hartman Center for Sales Advertising & Marketing History

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