Post: Alpha-Bits Cereal, 1960s-1970s

Year Published: 1960s to 1970s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Alphie, Bitsy, help me! 0:01 - Wait till we eat! 0:03 ♪ A, B, C, D, E, F, G ♪ 0:04 ♪ H, I, J, K, L, M, N, O, P ♪ 0:06 ♪ Q, R, S, T, U, V ♪ 0:07 ♪ W, X, Y, Z ♪ 0:08 Now, what can we do for U? 0:09 - I'm up a flagpole! What should I do? 0:12 Both Slide down! 0:15 (trumpet blows) 0:17 - Go on, Alphie. 0:18 - Bitsy. - Why didn't I think of that? 0:20 - [Alphie and Bitsy] Did you have your Alpha-Bits today? 0:22 (bells and whistles clamor) 0:24 ♪ I'm an Alpha-Bits eater, a Post Alpha-Bits eater ♪ 0:26

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John W. Hartman Center for Sales Advertising & Marketing History

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