Post: Alpha-Bits Cereal, 1950s-1960s

Year Published: 1950s to 1960s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: ♪ A-B-C-D-E-F-G ♪ 0:01 ♪ Post Alpha-Bits for you and me ♪ 0:03 Narrator It's Alpha-Bits, 0:06 Post's new ready-to-eat oat cereal that's sugar sparkled, 0:07 alphabet shaped, and so much fun. 0:11 So nutritious too. 0:14 Alpha-Bits help provide both the quick, 0:15 and lasting energy that children need. 0:17 Help yourself to new Post Alpha-Bits, the alphabet cereal. 0:20 ♪ Try Alpha-Bits and you will see ♪ 0:24 ♪ They're A-B-C-Delicious! ♪ 0:27

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John W. Hartman Center for Sales Advertising & Marketing History

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