Post: 40% Bran Flakes Cereal, 1950s-1960s

Year Published: 1950s to 1960s

Creator: Post D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (airplane engine roars) 0:00 Ed I've been flying now since 1941. 0:02 We'll have some problems in the field 0:04 and oftentimes I'm going 16, 18 hours a day. 0:06 For breakfast, I've got to have something 0:09 I know is going to stick with me. 0:11 Post 40% Bran Flakes. 0:13 I keep my system completed lined up with it. 0:15 Woman We all have breakfast together. 0:18 Ed has Post 40% Bran Flakes at least four times a week. 0:19 Ed It's delicious. 0:24 After you've eaten cereals, 0:25 you might say the taste would go away. 0:26 But that doesn't happen with your Post 40% Bran Flakes. 0:28 Narrator To stay at your best, 0:31 start your day a little bit better regularly 0:32 with Post 40% Bran Flakes, 0:34 the good tasting bran flakes. 0:37

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