Glass Container Manufacturers Institute: No-Neck Glass Beer Bottles, 1960s

Year Published: 1960s

Creator: Glass Container Manufacturers Institute D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (distant piano music) 0:01 Woman 1 Well, the only thing I can't figure out 0:03 is you really can't get an even tan, 0:04 because it's got those two funny straps 0:06 going across the front and over the shoulders, 0:08 so what's the purpose of it? 0:10 Woman 2 I don't care what anybody says, 0:12 that woman should diet. 0:13 Man 1 Aren't you ever happy 0:15 unless you're tearing somebody apart? 0:16 (woman laughing) 0:17 Woman 3 He's interested in my mind. 0:18 Woman 4 He said, "Are you always getting me 0:20 to call a babysitter..." 0:21 Man 2 This beer is really great. 0:23 Narrator Learn how to hold your beer. 0:24 No-neck bottles, that's how. 0:26 That's how to get all the taste 0:28 out of the beer you drink at home. 0:30 They're pure glass and glass can't change beer's taste. 0:32 You taste good, fresh brew. Beer that tastes like beer. 0:35 Get this bottle as low-cost and no-return. 0:39 When you finish the beer, you're through with the bottle. 0:41 Compact too, enough for a party fit on a single shelf 0:44 and each holds a full 12 ounces. 0:47 Learn how to hold your beer. 0:50 The leading brands are now available in no-neck bottles. 0:51 Bring home the brand you drink 0:54 in low-cost, no-return, no-neck bottles. 0:55 Woman 5 Yeah, and I even like the taste too. 0:58

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