Glass Container Manufacturers Institute: Glass Public Relations, 1950s

Year Published: 1950s

Creator: Glass Container Manufacturers Institute D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (upbeat Jazz music) 0:01 (sounds of crowd talking) 0:03 (sounds of beer pouring) 0:08 Narrator A place where they know how to hold their beer, 0:09 in bottles. 0:11 (man talking) 0:13 (crowd yelling) 0:16 (sounds of crowd talking) 0:18 Narrator Beer people wouldn't have their beer 0:19 any other way. 0:21 Glass can't mess around with the taste of beer. 0:22 (sounds of crowd talking) 0:25 (sounds of bottles clinking) 0:26 (upbeat Jazz music) 0:28 (First man talking) 0:30 (second man talking) 0:32 (upbeat Jazz music) 0:33 Man When'd you start going out with him? 0:36 Woman I don't really go with him. 0:38 Narrator In One Way Bottles, 0:40 every beer you drink tastes the way it's supposed to. 0:41 Good 0:44 clean 0:45 cold 0:46 (upbeat Jazz music) 0:47 Narrator And when beer people have it at home, 0:48 One Way Bottles again. 0:50 They can even save you money. 0:51 Get to know what beer people know, 0:53 learn how to hold your beer. 0:55 (static sound) 0:57

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John W. Hartman Center for Sales Advertising & Marketing History

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