Glass Container Manufacturers Institute: Glass Public Relations, 1950s

Year Published: 1950s

Creator: Glass Container Manufacturers Institute D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Narrator Learn how to hold your beer. 0:07 No-neck bottles, that's how. 0:09 No-neck bottles hold your beers tastes. 0:11 They're pure glass, so your beer tastes like beer. 0:13 Good, fresh brew. 0:16 (bottle whistling) 0:17 (piano playing) ♪ Learn to hold your beer, my boys ♪ 0:19 ♪ Hold your bottle of beer ♪ 0:21 ♪ That's the sound as you drink it down ♪ 0:23 ♪ Learn how to hold your beer ♪ 0:25 No-neck bottles are low-cost 0:26 and there's no deposit, no return. 0:28 Finish the beer, forget returns. 0:30 (bottle whistling) 0:32 ♪ Learn to hold your beer, my boys ♪ 0:33 ♪ Hold your bottle of beer ♪ 0:35 ♪ That's the sound as you drink it down ♪ 0:37 ♪ Learn how to hold your beer ♪ 0:38 No-neck bottles are compact. 0:40 Fits your shelf, fits your hand, yet hold 12 full ounces. 0:42 (bottle whistling) 0:46 ♪ That's the sound as you drink it down ♪ 0:47 ♪ Learn how to hold your beer ♪ 0:48 Learn how to hold your beer. 0:50 The leading brands in New York 0:52 are now available in no-neck bottles. 0:53 Bring home the brand you drink 0:55 in no return, no-neck bottles. 0:57

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