Coca-Cola "Raft"

Year Published: 1973

Description: An advertisement for Coca-Cola in which Bobby Goldsboro's song "Hello Summertime" plays over scenes of a man and woman rafting down a river, playing with each other, and drinking bottles of Coke. An ending text screen promotes the Coke brand as "the real thing." One of the winners of the 1973 Clio Awards.

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Indiana University Library Moving Image Archive

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