Avis Car Rental, 1960s-1970s

Year Published: 1960s to 1970s

Creator: Avis Car Rental D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: >>Don'’t go, daddy. 0:03 >>I'’m not really going away... 0:04 >> ANNOUNCER: Avis puts a litter 0:05 bag in every new Plymouth or 0:06 other fine car we rent... 0:08 (sniffling) 0:10 >>Tell him I'’ve gone to make it 0:11 a better world for you and for 0:12 him. 0:14 >>Please don'’t go away, daddy. 0:15 >>Keep your chin up, little 0:17 tiger... 0:18 >> ANNOUNCER: But what good are 0:19 they if people don'’t use them? 0:20 >>Daddy... daddy... 0:21 >> ANNOUNCER: Won'’t you please 0:24 try harder to? 0:24

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John W. Hartman Center for Sales Advertising & Marketing History

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