[Vintage Squibb Products, 1950s]

Creator: to be added

Description: The film presents Squibb aspirin as a high-quality product, emphasizing its rapid disintegration for quick relief while being compressed firmly enough not to crumble or stick in the throat. Highlighting the manufacturing process, it explains that Squibb aspirin is produced in air-conditioned rooms to prevent moisture absorption, with materials initially compressed into slugs, then broken up and recompressed to ensure uniformity and firmness. A visual test demonstrates that Squibb aspirin disintegrates faster and into finer particles than a competing brand, underscoring its effectiveness. Additionally, the film touches on Squibb's rigorous quality control, with over 50 tests ensuring the uniformity and purity of the tablets. It also delves into the responsible selling of vitamins by pharmacists, emphasizing avoiding overprescribing and sticking to the benefits related to preventing vitamin deficiencies. Sales techniques shared by successful pharmacists include making knowledgeable recommendations, avoiding exaggerated claims, and focusing on customer needs. The narrative underscores that all Squibb products, not just aspirin, are manufactured with stringent standards to maintain their reputation for quality and dependability. We digitized and uploaded this film from the A/V Geeks 16mm Archive. Email us at footage@avgeeks.com if you have questions about the footage and are interested in using it in your project.

Transcription

squib aspirin disintegrates rapidly to give you  quick relief yet it is firmly compressed so it will not crumble and stick in your throat you  save money on the family size of 200 fine let me have them ever time that talk Manan sure  it's no more than 10 seconds but it sells a lot of squib aspirin and now let's see  the proof behind this talk squib aspirin is compressed of dry materials in separate aircond  conditioned rooms like these that's to ensure against moisture which breaks down aspirin and to  obtain a tablet that is firm and always precisely the same but one compression of dry materials is  not sufficient to produce the smooth firm tablet squib standards require so the dry raw materials  are first compressed into larger tablets or slugs these are broken up into granular particles which  do not however lose their compression then they are recompressed this time for capes in batteries  of machines like these and now for a convincing visual test of how squib aspirin disintegrates  a squib aspirin tablet and another well-known aspirin tablet are dropped into this glass of  water the squib tablet is on the right watch what what happens remember that the squib aspirin  is firmly compressed so it will not break in the throat yet notice that it still disintegrates  somewhat more rapidly than the other tablet ready to go to work quickly notice too that the squib  aspirin tablet on the right disintegrates into finer more uniform particles there is a difference  in Aspirin tablets and squib scientific skill does produce a Superior product more than 50 tests  are made in the squib control Laboratories to ensure the unvarying uniformity and quality of  squib aspirin tablets squib rigid quality control standards apply to every single squib product  each is rigidly controlled from raw materials through every step of manufacturer to finished  product samples are taken and exacting test are made the control number which appears  on every squib product is evidence of the many tests and assays that Safeguard the Purity  and dependability for which squib aspirin and all other squib products are justly famous now we  want to ask our two salesmen how they sell vitamin products most people have foolish ideas about  one vitamin or another there is always a strong Temptation behind the counter here to hand out too  much advice I try to remember first that I am not a doctor and cannot afford to get into counter  prescribing that's right I always remember too that vitamins can only prevent or correct vitamin  deficiencies they do not impart boundless vim and energy nor are they specifics for any diseases  except vitamin deficiency diseases I avoid wild claims and stick closely to information about the  products themselves but I sell a lot of vitamin products and here's one sales opener that works  for me are you taking your vitamins this winter we recommend thein because it supplies all the  essential vitamins in therapeutic dosage enough of each to really do some good this bottle of 100  is more than a 3month supply it's an economy to buy this size I'd like to try it but do you have  it in a smaller size but sometimes the customer feels she doesn't require a product with as High a  potency as thean I handle that situation this way we suggest vigrin capsules as a diet supplement  for the prevention of vitamin deficiencies only one capsule daily supplies 100% or more of the  minimum adult vitamin requirements how much are they this bottle of 100 cost you exactly I work  Byran about the same way and when I get a call for ascorbic acid tablet thamin or some other vitamin  I like to offer squib because my customers accept squib whereas they frequently turn down some of  the Lesser known Brands I sell a lot of squib B Complex capsules I suppose that's because squib  is the world's largest selling brand here's what I say one squib B complex capsule supplies twice  the minimum daily requirement of B1 and the full minimum daily requirement of B2 each capsule also  contains five grains of brewers yeast thank you gentlemen and now let's take a tip from Ferguson  and mccan both successful salesmen both making good careers of drugstore selling when customers  in retail stores were asked what they wanted most in salespeople they put these four qualities  first knowledge of merchandise ability to make a brief concise sales talk appearance personality  as a retail sales Sal or saleswoman your earnings your advancement the success of your career depend  on how well you use these keys to better selling note again in the Brief Review that follows how  salesman Ferguson and McAn present their product knowledge in brief concise sales talks you have  heard the story of some 10 squib products it can truly be said that each one of them is best for  the purpose intended remember the selling point do you want it for internal use then we recommend  squib Epsom salt for its exceptional Purity have you tried squib milk of magnesia I know you'll  like its more agreeable taste we recommend squib Dental cream because most people like the  refreshing mint flavor as well as the way its add acid action helps fight tooth decay here's  something new the squib angle toothbrush it's bent like a dentist's mirrror to help you reach  those hard to get at surfaces it meets all the specifications recommended in the Journal of the  American Dental Association squib mineral oil is a natural extra heavy oil are specially refined  to make it practically tasteless and odorless its unvarying quality has made it the world's largest  selling brand we recommend squib cod liver oil as a Dependable natural source of vitamins A and D  needed by babies and growing children to build sound bones and teeth and promote growth s sb's  high vitamin potency means greatest economy and better protection for your child squib aspirin  disintegrates rapidly to give you quick relief yet it is firmly compressed so it will not  crumble and stick in your throat you save money on the family size of 200 are you taking  your vitamins this winter theragran supplies all the essential vitamins and therapeutic dosage  this bottle of 100 is more than a 3mon supply it is an economy to buy this size we suggest  vigrin capsules as a diet supplement for the prevention of vitamin deficiencies only one  capsule daily supplies 100% or more of the minimum adult vitamin requirements and when I  sell B complex I say one squib B complex capsule supplies twice the minimum daily requirement of  B1 and the full minimum daily requirement of B2 each capsule also contains five grains of Brewer  Yeast these 10 squib products have different uses but all are distinguished for one thing what is it  the Priceless ingredient yes each one is backed by the honor and integrity of the House of squib and  each one the best product for the purpose intended

Online Copy: https://www.youtube.com/watch?v=USpKjqFZvTs

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