Thirty Second Dream
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Year Published: 1977
Creator: Terry Branden Michael R. Lawrence
Description:
A phantasmagoria of 70s TV commercials with morally anguished commentary in voiceover. Directed by Terry Branden & Michael R. Lawrence. Distributed by Mass Media Ministries, Baltimore.
Home transfer from 16mm original.
Complete Record: A phantasmagoria of 70s TV commercials with morally anguished commentary in voiceover. Directed by Terry Branden & Michael R. Lawrence. Distributed by Mass Media Ministries, Baltimore. Home transfer from 16mm original.
Transcription
good morning for you only the best it's nothing that makes us something it's what we miss it hits the mark it's what's left out that leads us in it's the light shining over the dark [Music] on a day like this bring all the sun in with windex [Music] good morning america come join us for breakfast good morning america come join us for scrambled eggs and sausages good morning america come join us for hotcakes and sausage you're the one we've got your hot cakes flying it's a new day coming but in a world that never existed people by folks who don't really live there a six billion dollar dream world created all for you we do it all for you [Music] television commercials who can resist the promise of a new day a fresh start and the product that just might make it happen wake up on the right side wake up with kellogg's rice crispy cereal for breakfast [Music] from early morning to late at night a highly sophisticated advertising industry repeats its message you're a little inadequate america but don't worry the solution is only a purchase away [Music] and we pay we pay and we listen because as one european put it american garbage is the most colorful beautiful garbage in the world how do you begin to talk about a swell love i was in the malt shop when she entered my life she was so different fresh clean i had to tell her gee you're small the rest was like a dream i loved my ankola then it happened it's raisins that make most racing brands so wonderful it's raisins that make those grazing brands so different it's more raisins than you have ever seen before if you like raisins juicy raisins you like hoes raisin breadboard romeo yeah sweet julia my garbage is ready oh my how strong these are what are they i can read if you're lonely but beyond all the beauty we are hooked hooked by the promise of being loved the best we would all like to believe in the dream [Music] family intimacy vitality success four areas of deep emotional concern where many commercials focus their promise watch carefully what follows but most of all watch yourself participate in the 30-second dream to have a family is to have responsibility i like to let my kids make their own decisions but i worry about the bills around here so when i saw them using these sex appeal toothpastes i told them that i'd just feel better if they'd use gleam responsibility to guide to nurture it relieves aches pains chills starts reducing fever fast often within 30 minutes so he can rest to love to protect you know mom all your little touches that's what i missed well that's what makes a whole lot of nice little things all put together if you're the head of a family nationwide insurance can help with this responsibility right from the beginning with their family security life insurance plans they cover everyone in the whole family and cost less than you might think most of the coverage is on you some is on your spouse and a thousand dollars on each of the little ones you have or may have nationwide invites you to compare their family security life insurance plans america you've been loyal to our betty crocker desserts a long time now to show our appreciation we've come up with a little something special the advertising industry has a little something for every member of the family you shouldn't have there are role models for relating to other family members and product solutions to family difficulties children will you behave no headache is going to make me spoil their fun would you please stop that racket her headache's gone and so is its headache pain and so it's tension fast touch somebody's feelings in a very special way let us know that you love them and you're just a touch away touch somebody's feelings touch somebody's day [Music] most of us are lonely sometimes but we don't have to be join the pepsi people honey i first knew i loved you that day in the park you remember helping that little kid acting like kids ourselves i felt i had it all together and we should be together too join the pepsi people feeling free quiet times together looks that day forever that's feeling free [Music] ever wonder why girls in love have such beautiful complexions maybe it's because they walk in the rain so much moisture helps make faces sweet and soft and that's the magic of noxzema medicated skin cream when i finally colored my hair somebody said i looked great was i in love or something i think that's all that should happen hair color should make you look not obvious just naturally [Music] ivory won't make you into a beautiful woman won't solve all your problems make your boyfriend smear you or take you fishing but it will help keep my skin healthy looking [Music] now most private moments together i don't feel like nothing to nerve just deeply myself the last thing you need is some actress saying something because she's being paid to say it i'm tina louise and for years you've seen me in some pretty sexy roles but when the camera stops i'm a woman just like you it's incredible to me that i can be that close to someone sometimes it can make me feel awkward i'm barbara mcnair singer actress and yes they're paying me to do this commercial but i'm also barbara mcnair woman and i use feminique every day you don't have to ask for it he knows what you want chanel does he have a favorite spot mark it with an x beyond intimacy lies fantasy ship and shore sensuous and sensible silky and subtle simple and super light like flowing sensual beautiful ripe sweet fears [Music] let me tell you something honey believe me you're not getting older you're getting better the vitality dream products that promise youth vibrancy attractiveness i'm sorry honey after all these years but you don't have what it takes you're too weak you fade when you should be gaining you're just not my cup of tea anymore [Music] and pepsi's got a lot to there are maybe six million skiers in america the budweiser people understand that too they're making sure that caring isn't just a memory and every taste the beechwood age budweiser says so and always will taste the way beer should taste refreshing and thirst quenching it's everything a great beer should be wet cold and delicious [Music] we [Music] close friends and good times very important a kind of success but there's something else tasteful material wealth to be surrounded by those things which reflect achievement i learned to sing with my mama in a church down georgia where she said girl you got a voice that could take too far someday we laugh and talk about such dreams on our porch on summer night i drink my rc cola and see my name in light of me and my heart don't you know i made it [Music] is to think about that back porch and sing a girl for [Music] a chrysler has always reflected a distinctive way of life today there is this special edition chrysler mercedes and an interior inspired by the hughes and technologies of the desert side get out and try it all right i'll drive it i'll say it again all we really need is basic transportation this is not basic transportation do we have to impress anybody no do we really have to have a cutless s no but i want it i want it and it's all yours the world of i want it in this world the key to success is products but the key to products of course is money you can finish an apartment you can get a new tv if you want a room edition all i want is to go fishing whatever it is you're missing my new a-frame you like it i came on in come on today we refreshed you on the beaches on the crowded city streets in homes on farms in restaurants from new york to florida to alaska to iowa you know coca-cola it's the real thing but when does an ice-cold bottle of coke taste best to you evening when i'm sitting down yes i've had a hot day at the office it's a day ending now but still in a world that never existed the six billion dollar dream world created every day and all for you good night [Music] see the last [Music] [Applause] [Music] up [Music] you
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