The Edge of Night, 1950s

Genre: Commercial

Year Published: 1950s

Creator: The Edge of Night D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Announcer Now brought to you by Tide. 0:01 All over America women have proved to themselves 0:04 you can't beat Tide for the cleanest clothes. 0:07 (dramatic piano music) 0:12 "The Edge of Night." 0:21 (clothes ripping) 0:28 - What's this? 0:30 You always tear clothes in half before you wash them? 0:31 - No, but it's a good way to demonstrate 0:33 Tide's cleaning power. 0:36 Come see. 0:37 We'll save one half of each dirty garment 0:39 and we'll wash these other halves with Tide. 0:42 Thank you. 0:48 In the new AMC washer. 0:49 AMC packs Tide in every automatic. 0:51 - Mmm-hmm. 0:54 - A new AMC feature is cycle tron programming. 0:55 Press one fabric selector button 0:58 and everything from water temperature to rinsing time 0:59 is controlled automatically. 1:02 AMC has nine spray rinses, plus a deep overflow rinsing. 1:04 Time for our Tide wash results. 1:08 - Oh boy! What a difference! 1:10 - Yes, when a product gets clothes that were dirty as this 1:13 clean as this, it belongs in automatic washers. 1:15 - Sure, it does. 1:19 And you know, 25 makers pack Tide 1:20 in their automatic washers at the factory. 1:22 Use Tide in your washer. 1:24 (soft organ music) 1:28 (phone bell ringing) 1:32 (rotary dial clicking) 1:34 (phone ringing) 1:45 Mr. Moore Yes? 1:57 - This is Ruth, Mr. Moore. 1:58 Mr. Moore Where are you? 1:59 - I'm on my way. 2:00 I'm calling you from a phone booth so you can speak freely 2:01 if there's anything you wanna say. 2:03 - Are you all set? 2:05 Ruth I certainly am. 2:06 I'm all dressed up just the way you told me. 2:07 I couldn't look any more conspicuous 2:10 unless I was carrying a bass drum. 2:11 Got my suitcase. 2:13 - And those knockout pills? 2:14 - Sure. I wouldn't forget those. 2:15 Those little pills are right in the bottom of my purse. 2:17 Any change in the plan? 2:20 - No, no, you just go over to the La Siesta Motel 2:22 and register as Mr and Mrs. Jack Lane. 2:24 Ruth Would it seem strange if I do that 2:27 when there's no Mr. Lane on hand? 2:28 - I've already taken care of that. 2:30 I talked to the manager. 2:32 I told them I was Jack Lane at that my wife 2:33 would arrive shortly, but I would be delayed, 2:35 and so you would register for us both. 2:37 - You do think of everything, don't you? 2:40 Mr. Moore Well, I try to, especially when 2:41 there's so much at stake. 2:43 There must be no slip up, Ruth. 2:45 - I'm on the ball, Mr. Moore. 2:46 I'll not only enjoy blackmailing Mr. Lane, 2:48 I have a private score to settle with him. 2:51 Mr. Moore What time do you think Lane 2:53 will be at his apartment? 2:54 - I don't know. 2:56 He'll probably eat dinner out with his wife away. 2:57 - Well, you call 'em as soon as you're ready. 2:59 Now, do you know what you're gonna say to him 3:01 that'll persuade him to come to the motel to meet you? 3:04 Ruth I'll think of something. 3:06 - No, I'll think of something. 3:07 Now wait. 3:09 Ah, you tell him that you have information 3:10 regarding someone who is trying to steal the motor. 3:13 - Mr. Moore, you are clever. 3:17 I never would've thought of telling him the truth. 3:18 - Now, when he joins you, you'll have to stall for awhile 3:21 until you get a chance to drop one or two 3:23 of those tablets in his drink. 3:24 So tell him that you overheard one of the girls 3:25 talking in the restroom at Grimsley's. 3:29 Ruth Okay. Anything else? 3:31 - No. 3:32 Except for one word of caution. 3:33 Don't forget that your name at the motel is Mrs. Jack Lane. 3:35 - All right, Mr. Moore. 3:40 If there's any trouble, I'll- 3:42 Mr. Moore There must be no trouble! 3:43 Goodbye. 3:46 - Goodbye. 3:47 (dramatic organ music) 3:49 - What's the use of fooling myself? 4:03 My family knows they should brush their teeth 4:05 after every meal, but I know they don't. 4:07 They can always say... 4:10 - But Mommy, I didn't have a chance. 4:12 - Look, how can I always brush? 4:15 - You see? 4:19 That's why we've switched to Gleem. 4:20 - Gleem, the toothpaste for people 4:22 who can't brush after every meal. 4:24 Just one Gleem brushing destroys decay 4:26 and odor-causing bacteria. 4:29 You see, Gleem and only Gleem contain GL70 4:31 to fight decay and odor. 4:34 Just watch this scientific comparison. 4:37 Here are mouth bacteria before brushing. 4:39 Now see how one Gleem brushing destroys most bacteria. 4:42 Not only destroys decay bacteria, 4:45 but also stops mouth odor all day 4:47 for most people with just one morning brushing. 4:50 Means a sweeter kiss. 4:53 So if brushing after meals is your problem, use Gleem. 4:54 It's for people who can't brush after every meal. 4:58 (dramatic organ music) 5:04 - Come in, Willy, come in. 5:07 - Michael. 5:09 - Well now, who was it who called upon old Hickam? 5:14 - A woman. 5:18 - A woman? 5:20 - Yeah. - Oh, why did you consider that to be so important 5:21 that you called me up and said you had 5:24 something hot for me? 5:25 - I'll tell you, my friend. 5:27 Mrs. Hickam. 5:28 - Her mother? 5:31 - Could be. 5:32 - Hmm, that's very interesting. 5:35 Willy One of my men followed her 5:37 and she's moved over in the rough section 5:38 over on the west side in one of those kind of 5:40 broken down apartment houses. 5:42 - Uh-huh. 5:43 Willy Maybe from out of town, I don't know. 5:44 But I think we oughta talk to this lady. 5:46 - Why? 5:49 - After all, who could tell us more about 5:50 dear little Ruthie, I suppose, than her own mother, huh? 5:51 - Willy, it has been reported to me that mothers 5:55 are notoriously prejudiced in favor of their offspring. 5:57 - Not this one. 6:01 - Why not? 6:02 - A man was outside the door of Ruthie's apartment 6:03 and these two little ladies were having a conversation 6:05 that were calling each other, 6:09 I would call them uncomplimentary names, 6:11 screaming like a couple of alley cats. 6:12 - Hmm, well I see what you mean. 6:15 - Yeah, the woman left. 6:17 It was because our Ruthie said, "Get out!" 6:18 And practically threw her out into the night. 6:20 - Hmm. 6:23 Yes, I think maybe I would like to talk to this Mrs. Hickam. 6:25 - What about supper, buddy? 6:28 - Oh, I think that can wait. 6:30 - Oh. (chuckling) 6:32 (dramatic organ music) 6:34 (switchboard buzzing) 6:45 (Harvey sighing) 6:48 - Yes? 6:52 Yes, ma'am. 6:53 Just as soon as I can find the boy. 6:56 Yes, ma'am. 6:59 (bell ringing) - I'm Mrs. Jack Lane. 7:02 - Oh, yes. 7:04 (switchboard buzzing) Excuse me. 7:06 (switchboard buzzing) La Siesta Motel. 7:11 I'll see. 7:13 I'm sorry, Miss Violet hasn't shown up yet. 7:19 She's my assistant. 7:22 She takes care of the switchboard. 7:22 I'm afraid his room doesn't answer. 7:26 You're welcome. 7:28 - I'm Mrs. Jack Lane. 7:31 (switchboard buzzing) - That's the way it goes sometimes. (chuckling) 7:35 (switchboard buzzing) 7:38 Yes? 7:41 Oh, yes, sir. 7:42 Yes, I'll have your bill ready for you. 7:45 I'll send for your luggage just as soon 7:48 as the boy comes back. 7:50 Yes, sir. 7:52 (bell ringing) 7:54 You know, that thing drives me crazy. 7:55 Ruth I'm Mrs. Jack Lane. 7:58 - Oh, single or double? 7:59 Ruth Has my husband registered? 8:00 - Oh, what's the name? 8:02 (switchboard buzzing) 8:04 I'll be right back. Yes? 8:09 Well, I'm very, well, I... 8:12 Well, I'm very sor... 8:14 Your... 8:16 I'm ver... 8:18 But the boy hasn't come back yet. 8:19 Yes, ma'am. 8:22 I sent the boy out to put some luggage in a car 8:26 and he hasn't come back yet. 8:28 Ruth I was supposed to meet my husband here. 8:29 Has he registered? 8:31 - What's the name? 8:32 Ruth Lane. Jack Lane. 8:34 I'm Mrs. Jack Lane. 8:36 - No, I'm afraid there's nobody by that name here. 8:38 - Dear, what am I going to do? 8:41 - Well, if you'd like to wait for him, 8:43 the cocktail lounge in there is more comfortable. 8:44 You don't have to have a cocktail. 8:47 Ruth Is there a message for me? 8:49 - What's the name? 8:50 Ruth Lane. 8:52 - Lane. Oh, Lane. 8:53 Wait a minute, wait a minute. 8:54 Now, let's see now, Lane. 8:55 Lane. Lane. 8:57 Lane. Oh, Jack Lane! 8:59 - Yes. 9:00 - Yes, of course, I took it myself. 9:01 It's right here. 9:02 Yes, Mr. Lane phoned and said that he'd been delayed. 9:03 - Oh, not again! 9:06 - But that as soon as Mrs. Lane arrives, to get the rooms. 9:07 He reserved a suite. 9:11 - Oh, how nice. 9:12 - And to wait for him. 9:13 - Oh, thank you so much, mister, uh? 9:14 - Zuckerman. 9:17 Harvey Zuckerman. 9:18 I'm the manager. 9:19 Ruth Mr. Zuckerman. 9:20 - Well, you can register. 9:23 - Oh, my husband usually registers for us. 9:24 - Well, just sign Mr. and Mrs. Jack Lane 9:27 and fill out all the little space. 9:29 (switchboard buzzing) 9:31 Excuse me. Yes? 9:37 Yeah, well I, yeah. 9:40 Well ju... 9:42 If the boy isn't back right away, 9:44 I will bring the ice water myself. 9:45 Yes, ma'am. Thank you. 9:48 Well now. 9:54 Oh, you, your home is right here in Monticello, Mrs. Lane. 9:55 - Yes, my husband's one of the younger executives 9:58 with Grimsley Corporation. 10:00 - Oh, is that so? 10:02 - Yes, we're having our apartment redecorated, 10:03 and you know what it's like living there 10:05 with that kind of thing going on. 10:06 Harvey Oh, yes, yes, indeed. 10:08 - So we thought we'd get away from it all 10:09 for just one night. 10:12 - I don't blame you. 10:13 I hope you will like it here at La Siesta, Mrs. Lane. 10:14 - I'm sure I shall. 10:17 - Well now, your husband said that he wanted 10:19 the very best we have, so I've reserved the, uh, 10:21 bridal suite. 10:24 - That will be very nice. 10:26 - Well, if you'll sit down and make yourself 10:28 comfortable for just a small minute, 10:29 I'll have the boy get your bags. 10:31 (bell ringing) 10:33 And if he isn't back immediately, 10:34 I'll take it up to your rooms myself. 10:35 - Thank you so much, Mr. Zuckerman. 10:37 - Not at all. 10:40 (bell ringing) 10:45 (dramatic organ music) 10:48 Announcer We'll continue with our story 10:55 in just a moment. 10:56 Announcer When a dog comes home with dirty paws, 10:58 his best friend is Mr. Clean, 11:01 the all-time champ of all kinds of cleaning. 11:04 Proctor & Gamble's new all-purpose liquid cleaner. 11:07 On wash day, soap dirty, grimy paw prints with Mr. Clean. 11:10 They just disappear, 'cause he helps laundry suds 11:15 do cleaner, fresher smelling wash. 11:18 Grimy paw prints on painted doors? 11:20 No trouble at all for Mr. Clean himself! 11:23 He cleans anything washable, faster and easier. 11:26 This means I'm hungry. 11:29 It also means dirty dirt. 11:31 But Mr. Clean just wipes it away, nothin' to it. 11:34 Why, he'll even clean the dog himself. 11:37 No wonder dogs love Mr. Clean. 11:40 ♪ Mr. Clean gets rid of dirt and grime ♪ 11:43 ♪ And grease in just a minute ♪ 11:46 ♪ Mr. Clean will clean your whole house ♪ 11:48 ♪ And everything that's in it ♪ 11:50 ♪ Mr. Clean, Mr. Clean, Mr. Clean ♪ 11:51 (dramatic organ music) 11:57 (knuckles rapping) 12:09 - Well. 12:15 - Ah, Mrs. Hickam? 12:18 Mrs. Hickam Yeah. 12:19 - May we come in, please? 12:20 - What do you want? 12:22 - Well, we'd like to talk to you about your daughter. 12:24 May we come in? 12:26 - Talk to me about who? 12:27 - Ruth. 12:29 - Oh. 12:31 That one. 12:33 She isn't my daughter. 12:35 I wouldn't known her if she was. 12:37 She's my stepdaughter and she's, um, 12:41 selfish, ungrateful, no good. 12:44 - Well, in that case we do want to talk to you 12:50 about your daughter. 12:53 (dramatic organ music) 12:56 Announcer The first half of "The Edge of Night" 13:06 has been brought to you by Gleem toothpaste. 13:08 (piano and organ music) 13:14 We'll continue with our story immediately following 13:21 station identification. 13:23 (dramatic piano music) 14:00 The second portion of "The Edge of Night" 14:10 is brought to you by Pillsbury's Instant Mashed Potatoes, 14:12 Pillsbury Chocolate Fudge Cake, 14:16 and Pillsbury Buttermilk Pancakes. 14:19 (dramatic organ music) 14:22 - What do you wanna know about Ruth? 14:27 - Well, Mrs. Hickam, in our business it 14:30 often becomes necessary for us to obtain 14:33 certain confidential information. 14:36 - Oh. 14:38 Checkin' up on her credit, huh? 14:39 - Yeah. 14:41 Yes, I guess you'd call it that, yeah. 14:42 - Hmm. 14:45 Wouldn't you know. 14:46 Livin' in a fancy apartment like that 14:48 with all them pretty clothes 14:50 and she'd still be buyin' things on credit. 14:52 Willy Well, some constantly, Mrs. Hickam. 14:55 - Just like her old man. 14:58 Debts, debts, debts, all the time. 14:59 Bulls and debts. 15:02 Ah, if you wanna know what I think about Ruth, 15:05 I'll tell ya. 15:08 I wouldn't trust her for a plug nickel. 15:10 Willy Well, that's, that's very interesting. 15:13 - Well, I receive the impression then 15:17 that you and your stepdaughter don't get along 15:18 very well together. 15:21 - Hmm. 15:22 - See, the important thing here is that we've got 15:23 to have an opinion that's not prejudiced or biased. 15:26 Gotta be trustworthy, you know, judgment of her. 15:32 - I ain't prejudiced and I ain't biased. 15:36 I know what I'm talking about. 15:39 Believe me, I know. 15:42 Listen, if you trust little Ruthie, 15:45 you deserve to get rooked. 15:49 - Why do you say that, Mrs. Hickam? 15:52 I mean, do you know of some specific instance 15:54 in which she's shown herself to be untrustworthy? 15:56 - Hmm, you bet I do. 15:59 - Well, I assure you that anything you might say here 16:02 would be strictly confidential. 16:04 - I don't care if it's confidential or not. 16:06 I don't care if you tell it to her face what I say. 16:10 She knows what I think about her. 16:13 Listen, I went to see her today 16:16 to give her a chance to show her gratitude 16:20 for what I done for her, and you know what? 16:22 - She wasn't grateful? 16:25 - Hmm, first words out of her, "Get out. 16:27 Get out, get out or I'll throw you out." 16:31 Yeah, my own stepdaughter said that to me. 16:33 - Oh, Mrs. Hickam. 16:36 Oh, in all fairness to her, 16:38 maybe she wasn't feeling well, huh? 16:39 - Ah, you wouldn't try to defend her 16:42 if you knew what I knew. 16:45 - Well, um, why don't you tell us, Mrs. Hickam? 16:47 - All right, I will. 16:53 Ruthie was 10 years old when I married her old man. 16:57 10 years old. 17:00 She was an ugly, little, toe-headed brat 17:02 already runnin' wild. 17:05 - She couldn't have been very wild 17:07 at the age of 10, could she? 17:10 - Oh, that one could. 17:11 I tried to take her in hand, teach her how to be a lady. 17:14 Michael Where was this, Mrs. Hickam? 17:21 This town, Monticello here? 17:23 - No. 17:25 Denver. 17:26 I always lived in Denver. 17:27 Only came here a couple days ago lookin' for Ruth 17:29 because, well, 17:31 because I needed some money to live on. 17:35 - How long has it been since you heard from her? 17:38 Mrs. Hickam Oh, a long time. 17:40 She ran away from home when she was 16. 17:43 - Well, was this, was it a good home? 17:47 - It was the best I could make. 17:50 My husband, her father, was no good. 17:52 Drank, never worked steady. 17:54 Michael You took care of her. 17:57 That would be about, uh, six years then. 17:58 - Yeah, I tried to. 18:01 I sent her to school. 18:03 I kept after her. 18:05 Tryin' to make her learn something 18:07 instead of runnin' around wild, carousin' at night. 18:08 I nagged her into going to secretary school. 18:13 Paid for it myself, too, money I earned. 18:16 Yeah. 18:19 When she thought she knew enough to hold down 18:21 a steady job, she left. 18:23 Just left. 18:26 Took the money out of my purse. 18:28 All of it, cleaned me out. 18:30 And 18:32 no goodbye, no thank you. 18:33 - Did you ever hear from her again? 18:38 - No. 18:40 I saw her two, three years later 18:42 on a street in Denver, 18:45 and she was with a guy, all dressed up pretty. 18:47 Too pretty for her to have earned the money 18:52 to buy them clothes with a typewriter. 18:55 But I spoke to her anyway. 18:58 I spoke to her and I, uh, 19:00 she pretended she didn't recognize me. 19:04 Said to the man she was with, 19:06 "Give the poor thing a dollar. 19:08 Buy a cup of coffee." 19:10 Hmm, he handed me a dollar. 19:12 Like a big shot, I threw it in her face 19:16 and she laughed at me. 19:18 - Mrs. Hickam, how did you learn that she was 19:23 here in Monticello? 19:25 - Oh, some girl she used to know 19:26 in Denver saw her here. 19:29 She was here visitin', 19:30 and Ruth pretended that she didn't know her. 19:32 Well, then a couple months ago my husband died 19:34 and drank himself to death. 19:36 Didn't leave me anything and I couldn't get steady work, 19:39 so I thought I'd swallow my pride 19:42 and come and look up Ruth, 19:45 forget how much we hated each other. 19:47 Maybe she'd stake me, help me find a job. 19:49 Anything else you wanna know? 19:55 - No, I, I don't think so, Mrs. Hickam. 19:58 - Listen. 20:03 My best advice to you is 20:04 don't trust little Ruthie. 20:07 (dramatic organ music) 20:10 - Thank you very much, Mrs. Hickam. 20:14 - Thank you, Mrs. Hickam. 20:16 (dramatic organ music) 20:18 - Me? 20:25 Put me out? 20:27 (knuckles rapping) 20:33 Ruth Who is it? 20:34 Harvey The manager, Mrs. Lane. 20:36 Harvey Zuckerman. 20:37 - Oh, what is it, Mr. Zuckerman? 20:39 Oh. 20:41 - Flowers. 20:41 - Flowers? 20:42 - Yes, these came just now and I put them 20:43 in a vase for you. 20:45 - Oh, thank you very much. 20:46 - There was a card. 20:48 It was tied on the box and I put them right there 20:49 on the flowers. 20:51 - Oh. 20:52 Oh. 20:53 - Oh, from your husband. 20:58 - Yes. 20:59 - Well, how very nice. 21:01 - I think so. 21:03 - Yes, indeed. (chuckling) 21:04 Well, it looks like there's going to be 21:06 a second honeymoon. 21:08 - Yes, yes, I guess in a way there is. 21:09 - Well, I've gotta get back to my switchboard. 21:12 Excuse me. 21:16 (dramatic organ music) 21:17 Announcer Our story continues after this message. 21:23 (lighthearted music) 21:26 - A girl has to have a few secrets from her husband. 21:30 Here's one of mine. 21:33 New Pillsbury Instant Mashed Potatoes. 21:34 He doesn't dream that these are instant 21:37 because they have all the fluff and flavor of home mashed. 21:39 And I? 21:43 I can switch in to dinner unsteamed, serene. 21:44 Announcer Here at last is an instant potato 21:47 with the fluff and flavor of home mashed. 21:50 New Pillsbury Instant Mashed Potatoes. 21:53 You can't tell them from home mashed 21:55 because Pillsbury has what it takes: flakes! 21:57 Only flakes whip up into this natural fluffiness, 22:01 natural fresh flavor. 22:04 Pillsbury promises you homemade fluff and flavor 22:06 in new Pillsbury Instant Mashed Potatoes. 22:09 Try them, and try new Pillsbury Quick Hash Browns, 22:11 steakhouse-style hash browns, easy to make at home. 22:14 ♪ Nothin' says lovin' like somethin' from the oven ♪ 22:18 ♪ And Pillsbury says it best ♪ 22:21 - Well. 22:28 What do you think of our sweet Ruthie now? 22:31 - Willy, I'm of the opinion that if somebody 22:34 offered Ruth Hickam an attractive sum of money, 22:37 she wouldn't hesitate a fraction of a second 22:40 to sell out Winston Grimsley, Dick Appleton or Jack. 22:42 - I guess the worst thing I can think of 22:45 is a girl who'd sell out her own mother. 22:47 Even her stepmother. 22:49 Just. 22:51 - Keep a look out, will ya? 22:52 This girl quits her job at Grimsley's, 22:55 says she's going to leave town, and then she doesn't. 22:56 Why? 22:59 - She leaves town, we'll know it. 23:00 - I'm more interested in case she doesn't leave town. 23:02 I'm interested to know why. 23:05 Put two men on this girl, Willy. 23:07 If she talks to anybody, anybody at all, 23:09 I don't care who it is, tail them, too. 23:12 - Still want to follow Jack? 23:15 - Yes. 23:19 (dramatic organ music) 23:21 (switchboard buzzing) 23:56 - La Siesta Motel. 24:05 Oh, yes, just a moment. 24:08 (phone ringing) 24:11 - Hello? 24:29 - Ruth, darling, this is Jack. 24:30 Ruth As if I didn't know, sweetheart. 24:32 - Please forgive me, darling, 24:34 for not being there when you arrived. 24:36 - I miss you, dear. 24:38 I'm lonely. 24:39 Mr. Moore But not for long, precious. 24:40 - How soon can you get here? 24:42 Mr. Moore I'm not sure. 24:43 I'm tied up with some business. 24:44 It's very important. 24:45 Only important business would keep me away. 24:47 - Oh, I know. 24:50 And darling, thank you for the flowers. 24:51 They're lovely. 24:53 - Well, I sent them so you wouldn't forget me. 24:54 Ruth Silly boy. 24:56 - I'll be there as soon as I can. 24:58 Don't be impatient. 25:00 - I can hardly wait. 25:02 Mr. Moore Bye now, my sweetheart. 25:04 - Bye bye, Jack. 25:06 (dramatic organ music) 25:08 Announcer We'll be back in just a moment. 25:20 (lighthearted music) 25:24 Announcer Look good? 25:27 Want some? 25:28 It's the new Pillsbury Deluxe Chocolate Fudge Cake, 25:30 made from a new kind of mix. 25:33 Pillsbury Deluxe Cake Mix, 25:35 for cakes so rich, so moist, 25:38 so quickly gone. 25:41 The special way Pillsbury puts things together 25:43 makes it easier for shortening and flavoring 25:46 to spread richly, evenly all through the cake. 25:48 A Pillsbury Deluxe Cake keeps it fresh, 25:51 moist taste longer than any mix cake ever did before. 25:54 New Pillsbury Deluxe Chocolate Fudge Cake. 25:58 So rich, so moist, so quickly gone! 26:01 Get Pillsbury New Deluxe Chocolate Fudge Cake Mix 26:05 in this new package. 26:09 Just one of seven deluxe flavors. 26:10 ♪ Nothin' says lovin' like somethin' from the oven ♪ 26:14 ♪ And Pillsbury says it best ♪ 26:16 Announcer Watch this scene from tomorrow's story. 26:22 - Jack? 26:27 Oh, is he there? 26:28 May I speak to him, please? 26:29 Thank you. 26:30 Jack, this is Ruth. 26:33 I've got to see you right away. 26:35 It's about the Appleton motor. 26:36 (dramatic organ music) 26:39 - This is the newest Linkletter, my grandson Mike. 26:43 Imagine me a grandpa. 26:46 You know, grandpa's used to look like this, 26:48 and they used to eat heavy, old-fashioned pancakes 26:50 about as big as cartwheels, 26:53 and then they went out to plow the back 40. 26:54 Nowadays Pillsbury gives you that same old-fashioned flavor 26:57 in the lighter buttermilk pancakes folks want today. 27:01 Yes, Pillsbury has created lighter buttermilks 27:05 for today's modern taste 27:08 in Pillsbury Buttermilk Pancake Mix. 27:10 Just look at 'em. 27:14 Each and every Pillsbury buttermilk pancake's 27:15 a perfect fluff of flavor. 27:17 Pour on the syrup, go to it. 27:20 These are the lighter Pillsbury buttermilks. 27:22 Light to your fork and light to your taste. 27:25 Pillsbury Buttermilk Pancake Mix, 27:28 the leading buttermilk pancake mix by a country mile, 27:30 the mix that makes those lighter buttermilks 27:33 for today's modern taste. 27:36 Get yourself a package, hmm? 27:38 (piano and organ music) 27:42 Announcer Tune in again tomorrow 27:52 for "The Edge of Night," created by Irving Vendig. 27:54 (piano and organ music) 27:58 "The Edge of Night" has been brought to you by 28:01 Pillsbury's Instant Mashed Potatoes, 28:03 Pillsbury Chocolate Fudge Cake, 28:05 and Pillsbury Buttermilk Pancakes. 28:07 Pillsbury, who helps you add a loving touch to every meal. 28:10 Pillsbury. 28:14 (soft piano and organ music) 28:16 This is Harry Kramer inviting you to join us 28:36 each weekday afternoon for "The Edge of Night." 28:39