Texaco Public Relations, 1970s

Year Published: 1970s

Creator: Texaco D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - How much do you think an oil company makes 0:00 on every dollar it takes in? 0:02 20 cents? 0:04 30 cents? 0:05 50 cents? 0:07 60 cents? 0:08 If you said 60 cents, you said what most people say 0:10 according to a recent national survey. 0:12 At Texaco in 1974, 0:15 we only made about 6 cents on every dollar. 0:17 On the average for all petroleum and products sold, 0:20 that's about 2 cents a gallon. 0:23 Now let's see how these earnings were used. 0:25 The money we made from the company's operations, 0:27 plus funds we got by borrowing, 0:29 were used partially to pay dividends 0:31 to the 340,000 stockholders who invested their money 0:33 in Texaco, partially to repay some of our debts, 0:37 and most importantly, the biggest part, 0:40 more than three fourths of the money was reinvested 0:43 in the business to supply you with oil. 0:45 So you see, the biggest part of what we earned and borrowed 0:48 has been put back into the business 0:51 to help continue supplying you with the oil you need. 0:53 At Texaco, we're working to keep your trust. 0:57

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