Texaco Gasoline, 1960s-1970s

Year Published: 1960s to 1970s

Creator: Texaco D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Johnsey? 0:02 - Yeah, boss? 0:03 - Mr. Benny should be in today. 0:04 - Yeah. 0:06 Buy one gallon. 0:07 - Have you been practicing? 0:08 - Sure thing, boss. 0:09 - Oh, good. 0:10 Let's have a rehearsal. 0:11 I'll be Jack Benny. 0:12 - Okay. 0:13 Hello, Mr. Benny. 0:14 Fill it up with Texaco Sky Chief? 0:15 - One gallon, please. 0:17 - But Sky Chief keeps deposits from building up 0:19 on valves better than any other leading gasoline. 0:21 - A gallon is fine. 0:23 Just a gallon. 0:25 - It can give you better mileage. 0:26 - A one gallon. 0:28 What my car doesn't know, won't hurt it. 0:29 Sky Chief can drive down the cost of driving 0:31 and save you money. 0:34 Oh. 0:37 Well, in that case, fill it up. 0:38 - Yeah! 0:40 - Great, Johnsey! 0:41 Oh! 0:42 Come on. 0:42 Here he is. 0:43 - Hello, Mr.Benny. 0:45 Fill up with Texaco Sky Chief? 0:46 The gasoline that can save you money? 0:48 - One gallon. 0:49 And tell your boss to keep practicing. 0:50 (lively instrumental outro music) 0:53

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John W. Hartman Center for Sales Advertising & Marketing History

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