Texaco Gasoline, 1960s-1970s

Year Published: 1960s to 1970s

Creator: Texaco D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (gentle music) 0:01 Announcer Although women do a lot of driving, 0:15 most of them don't wanna know anything about their cars. 0:17 That's why more and more women 0:20 are putting their trust in Texaco. 0:21 And now they have more reason than ever. 0:24 Great new gasolines, 0:26 all with one of the most advanced additive packages 0:28 in any gasoline you can buy. 0:31 Gasoline specially designed 0:34 for better performance and cleaner air. 0:35 (gentle music) 0:38 So ladies, you can trust Texaco, 0:40 the people who sell more gasoline 0:43 than anybody else in the country. 0:45 They have exactly the right gasoline for your car. 0:47 ♪ You can trust your car ♪ 0:51 ♪ To the man who wears the star ♪ 0:52 ♪ The big, bright Texaco star ♪ 0:55

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John W. Hartman Center for Sales Advertising & Marketing History

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