Texaco Gasoline, 1960s
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Genre: Commercial
Year Published: 1960s
Creator: Texaco D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: Announcer Here comes Dean Oliver, 0:01 a champion rodeo cowboy. 0:02 Dean Something I did wrong there, wasn't too good. 0:05 Cost me three seconds and top money. 0:07 To find out what I did wrong, 0:10 I go to a man who I can always depend on, 0:11 my coach, Todd Whatley. 0:13 Told me that I didn't push that left horn down quick enough. 0:15 There, that's a lot better. 0:18 If you go to the right man, you get the right kind of help. 0:19 Same thing's true when I drive. 0:23 (easy music) 0:24 That's why I trust my car to the man who wears the star. 0:26 Announcer Take Dean Oliver's advice. 0:29 See your Texaco dealer, get Sky Chief Gasoline. 0:30 Sky Chief gives you extra mileage 0:33 because of Texaco's extra steps to quality. 0:35 Here's one. 0:38 Texaco changes the combinations of atoms in gasolines, 0:39 so they burn more economically. 0:42 Result, extra mileage. 0:44 Many extra steps prove 0:46 it pays you to say Sky Chief at this sign. 0:47 ♪ You can trust your car ♪ 0:50 ♪ To the man who was the star ♪ 0:51 ♪ The big, bright Texaco star ♪ 0:54
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John W. Hartman Center for Sales Advertising & Marketing History
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