Texaco Gasoline, 1950s-1960s

Year Published: 1950s to 1960s

Creator: Texaco D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Announcer Now Texaco can help you stop the ice 0:01 that stops your car. 0:04 You really can't see the ice building up 0:06 in your fuel line and carburetor, 0:08 but you can feel it when you car won't start 0:10 or when it balks and stops on the road. 0:12 Now, here in Chicago, 0:14 Texaco gives you the protection of Ice-Chek, 0:16 a new ice fighting ingredient 0:19 that Texaco blends into its climate-controlled gasolines. 0:21 Ice-Chek plus climate control, 0:25 that's how Texaco doubles your protection in cold weather, 0:27 (engine revs) 0:30 gives you faster cold engines, 0:32 freedom from cold weather stalling, 0:34 and because of special blending process, 0:37 Texaco gasolines deliver more long-lasting protection 0:39 against fuel line freeze up than any other gasoline. 0:42 You get Ice-Chek protection 0:46 in every gallon of Texaco's climate-controlled gasolines, 0:48 Sky Chief Supreme and Fire Chief, 0:51 Texaco's regular priced gasoline. 0:54 Get either one today from your Texaco dealer. 0:56

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