Texaco Gas Stations, 1970s

Year Published: 1970s

Creator: Texaco D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (playful music) 0:01 Narrator Once upon a time, there were two drivers. 0:04 (tires squealing) 0:06 The not so smart driver who got terrible gasoline mileage 0:07 'cause he never took care of himself. 0:10 And the smart driver who got great mileage, 0:12 'cause he'd see his wise friend, 0:15 his independent Texaco retailer, for regular maintenance. 0:17 He'd check under his hood, tune him up. 0:21 He'd check him out, even take him for a test ride. 0:24 His friend got him in great shape for great mileage. 0:28 Now the not so smart driver never ran right. 0:32 He sensed he needed a tune up 0:35 'cause he was eating up fuel. 0:38 He'd idle rough, misfire, even stall. 0:40 - Finally he conked out 0:44 where there wasn't a friend in sight. 0:46 Our moral, don't be a dumb bunny. 0:49 Be a smart driver. 0:51 Get better gasoline mileage and save money and trouble. 0:53 See your independent Texaco retailer. 0:56

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