Texaco: Fire Truck Toy, 1960s

Year Published: 1960s

Creator: Texaco D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (dramatic music) 0:01 (bell ringing) 0:02 (siren wailing) 0:05 Announcer What can match the real action excitement 0:08 of a fire engine on-call? 0:10 This real action Texaco toy fire engine 0:12 from the man who wears the star. 0:14 Now you can get this exciting toy for your youngster 0:16 when you make a purchase at your Texaco station. 0:19 Imagine an authentic scale model of a Class A pumper, $3.98. 0:21 It's 25 inches long, made of rugged sturdy steel, 0:26 like a real fire engine, 0:30 (siren wailing) has a siren, 0:31 and a bell, movable ladders, 0:34 and a water gun that attaches to the garden hose. 0:36 That price again, $3.98, 0:39 with your purchase of any Texaco quality product, 0:41 Sky Chief or Fire Chief gasolines, Avalon Motor Oil, 0:44 Texaco antifreeze, at this sign in all 50 states. 0:47 ♪ You can trust your car to the man who wears the star ♪ 0:51 ♪ The big, bright Texaco star ♪ 0:54

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John W. Hartman Center for Sales Advertising & Marketing History

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Original permalink · Record added: 2025-04-22 23:22:23