Texaco, 1960s

Year Published: 1960s

Creator: Texaco D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - The clothes you wear are made for where you live, 0:02 you fix your home to fit where you live, 0:06 now get the gasoline blended for where you live. 0:11 ♪ Texaco Sky Chief ♪ 0:15 ♪ It's localized for you ♪ 0:17 Localized, blended specially to fit your climate, 0:20 temperature, altitude. 0:24 This new map at the Texaco's Sky Chief pump 0:27 shows you the area Sky Chief is made for. 0:29 A blend that's changed throughout the year, 0:32 so you always get fast starts, quick warm-ups, 0:34 extra mileage. 0:37 ♪ Texaco Sky Chief ♪ 0:38 ♪ Its localized for you ♪ 0:40 Localized blended specially to fit your 0:44 climate, temperature, altitude. 0:46 Get it at this sign. 0:48 ♪ You can trust your car ♪ 0:50 ♪ To the man who wears the star ♪ 0:52 ♪ The big bright Texaco star ♪ 0:54

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John W. Hartman Center for Sales Advertising & Marketing History

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